Archive for September 2010
With the fall sports season starting up, local PT’s start to feel an increase in business for sports physical therapy. Capital Orthopaedic & Sports Medicine asked me to help them create some materials to entice those clients. The first piece is a postcard that they are going to mail out to their target audience. Our approach here was to target every sport and showcase that through the use of many different pictures.
The second piece is a one page flier that was going to be sent via email and also printed targeting football players. I created the piece in black and white so that we wouldn’t be favoring any one team more than the other.