What I have been working on lately….

Posted in: Graphic Design Blog by Jennifer Slagle on July 15, 2010

I am in dire need to update my website right now with my latest works!  Is it a good problem when I don’t have (or make) the time to keep my site updated but can spend hours working on all my clients materials!!!???  So, before I update some projects, logos, and websites on here.  I will give you a sneak peak through my blog.

IAFP – International Association for Food Protection

I have had the pleasureof assisting these awesome people with their latest project, creating a theme around their 2011 Annual Event in Milwaukee.  They are also marking their 100th year of service and were in need of a logo to state this.  While these two events are completely separate, we needed to make sure the “looks” worked well together.

Here is the 100th Anniversary logo we came up with.

I will post the annual event material soon!  The colors aren’t coming through correctly this morning…

studio 3

We have been busy getting business cards, letterhead, flyers and everything else in order for Amanda at studio 3.  Below is a taste of what their business cards are going to look like.  Very happy with the way things are turning out for her!  We are doing a front and back full color business card.

I could upload more, but instead I need to get working on studio 3′s newsletter!  Yes, another thing to add to my list of capabilities.  I am designing newsletters and sending them out every month for clients.  Calling myself their “Virtual Assistant!”

Marketing Materials – Pilates for Golf flyer

Posted in: Graphic Design, Graphic Design Blog by Jennifer Slagle on April 1, 2010

In trying to attract more business, my client was interested in creating an ad that she could place at the local golf facilities.  The catch here is trying to get men to understand that they too can gain benefits from doing Pilates.  Here is what we came up with.

Creating a “Unique” brand image

Posted in: Graphic Design Blog by Jennifer Slagle on March 23, 2010

I am in the process right now of assisting a local business with some brand development.  They are looking to grow their business and have just not invested the time or money into that for the past three years.  Now, they are ready.  Lucky for me, I get to help!

Their first focus or area of concern is in their name.  Another business located not too far from them recently put up their new business sign and guess what?  Same name, with the same font.  All in upper case even!  While the two businesses are not in the same line of work, it still has started to create confusion for the current customers.  All the more reason to make this companies revised logo a bit more “unique” for them.  The current logo is very general and uses a very common font.  It isn’t surprising to me that this happened.

I have met with the owner and her associate and we have gotten the basics revealed.  I am now starting with the basics of all and revising the logo.  I will post the old and the new when we are up and ready.

Case in point, spend the time and effort needed to make sure your business starts in a very “unique” spot from day one regarding the image you want to portray.  It will only make your job easier down the road!  Less room for confusion among the clientele!

Business Cards for Des Moines IA client

Posted in: Graphic Design, Graphic Design Blog by Jennifer Slagle on February 12, 2010

Here is a look at a business card I did for a client in Clive (suburb of Des Moines) Iowa.  The client already had his card created by another vendor but I gave it a little update and then sent it on to my printer.  We were both extremely satisfied with the final product and are now printing cards for the rest of the employees.